PRIVACY POLICY

COMPLETE STRENGTH PERFORMANCE GYM Privacy Policy

Effective Date: June 2026

1. Introduction

Complete Strength Performance Gym ("Complete Strength", "we", "us", or "our") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and handle your data when you interact with us through our website (completestrength.com.au), social media platforms, advertising, and in-gym services.

By submitting your information through any of our forms, advertisements, or services, you consent to the practices described in this policy.

2. Who We Are

Complete Strength Performance Gym Location: Traralgon, Victoria, Australia Website: completestrength.com.au Contact: info@cstrength.com

3. Information We Collect

3.1 Information You Provide Directly

  • Full name

  • Email address

  • Phone number

  • Fitness goals and health information (where voluntarily provided)

  • Membership and payment details

3.2 Information Collected Automatically

  • Website usage data (via cookies and tracking pixels)

  • IP address and device information

  • Pages visited and time spent on our site

  • Ad interaction data (clicks, views, form submissions)

3.3 Information from Third Parties

We use Meta (Facebook and Instagram) advertising services. When you interact with our ads or submit a lead form on Meta platforms, we may receive your name, email address, phone number, and other information you provide through those forms.

4. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries about gym membership or online coaching

  • Contact you to discuss your fitness goals and our services

  • Send you relevant offers, updates, and promotional material (with your consent)

  • Improve our advertising and marketing campaigns

  • Process membership sign-ups and manage your account

  • Comply with our legal obligations

5. Meta Pixel & Advertising

Our website uses the Meta Pixel (Pixel ID: 1540086973147336), a tracking tool provided by Meta Platforms, Inc. The Meta Pixel allows us to:

  • Measure the effectiveness of our Facebook and Instagram advertising

  • Build custom audiences for ad targeting

  • Optimise our ads for lead generation

The Meta Pixel may collect data about your browser, actions taken on our website, and interactions with our ads. This data is processed by Meta in accordance with Meta's Data Policy (facebook.com/privacy/policy).

You can opt out of Meta's interest-based advertising at any time through your Facebook or Instagram ad settings, or via the Digital Advertising Alliance opt-out tool.

6. How We Share Your Information

We do not sell your personal information. We may share your information with:

  • Service providers who assist in operating our business (e.g. CRM platforms, email and SMS tools, payment processors)

  • Meta Platforms, Inc. for advertising and analytics purposes

  • Regulatory or law enforcement bodies where required by law

All third-party providers are required to handle your data securely and in accordance with applicable privacy laws.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and meet our legal obligations. If you are not a member and have not engaged with us within 24 months, your data will be reviewed and may be deleted from our systems.

8. Your Rights

Under the Australian Privacy Act 1988 and the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you

  • Request correction of inaccurate or outdated information

  • Request deletion of your personal information (subject to legal obligations)

  • Withdraw your consent to marketing communications at any time

To exercise any of these rights, please contact us at info@cstrength.com.

9. Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure. Our systems and third-party service providers use industry-standard security measures including encryption and access controls.

10. Cookies

Our website uses cookies and similar technologies to improve your browsing experience and enable our advertising tools. You can manage cookie preferences through your browser settings. Please note that disabling cookies may affect the functionality of our website.

11. Links to Third-Party Sites

Our website and advertisements may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on our website at completestrength.com.au with an updated effective date. Continued use of our services after changes are posted constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or how we handle your data, please contact us:

Complete Strength Performance Gym Email: info@cstrength.com Website: completestrength.com.au Location: Traralgon, Victoria, Australia

We will respond to your enquiry within 7 business days.